Founded in August 2014, Ace Nonwoven Private Limited (Ace) began operating an air through bonded nonwoven plant in India and began shipping commercial quantities in
December 2016. According to the company, this is the first plant in
India producing this type of nonwovens.
Ace is led by R. R. Maheshwari and Deepti Maheshwari.
Maheshwari is currently business head of Ginni Nonwovens, a
manufacturer of spunlace nonwovens and consumer wipes. Ms.
Maheshwari is a textile graduate from The Indian Institute of
Technology Delhi, with experience in technical textiles and nonwovens, and has been trained overseas in nonwovens technologies.
Located in the western part of India, near Mumbai, Ace’s plant
was built with top hygiene practices, according to Maheshwari.
Ace’s machinery and technology has been sourced from well-reputed global suppliers and the new air through bonded line is
equipped with inline cameras and metal detection technology.
“Most of the hygiene products currently use alternate materials
that are not as efficient,” Maheshwari says. “Appreciating superior
properties of this material, some baby and feminine hygiene brands
in India are already incorporating air through nonwovens in their
products by importing them from Thailand/China. Importing the
material means higher costs, but it allows consumers to access su-
perior product. Local production of air through products will help
bring locally made products to a higher performance level.”
Most of the production from Ace’s plant will target baby diaper
and feminine hygiene applications in the acquisition distribution
layer (ADL) and topsheet. As a topsheet, the product is very
soft and feels extremely comfortable against the body. When
used in an ADL layer, it is very efficient in distributing and
absorbing liquids. The weight of the product can be reduced
significantly. There is also a remarkable improvement in all
product performance parameters as compared to conventional
products, Maheshwari says.
Ace’s new plant will meet local demand and will also export
“Air through bonded nonwovens are known for high loft,
bulk, absorbency and thickness, as well as lower weights,” he
says. “These features make them ideal for variety of disposable
and durable end use product segments like baby diapers and
feminine hygiene, garment wadding, interlining, insulation,
filtration, bedding, furniture, carpet backings, wipes and fabric
Hygiene product penetration in India is currently at a low level,
Maheshwari explains, however use is growing at a rate of 15 to
20% annually. “With a growing economy, there is a surge in middle class as well as in income levels,” he continues. “The number
of women in the workplace is increasing. Feminine and child-care hygiene is taking a different dimension. Demand for quality
products is rising even faster. This plant will help in meeting this
demand so that the Indian diaper and feminine hygiene industries could offer product of international quality.” n
GUT No.289 281(2) 282 P.k.
District Palghar, Maharashtra, India